Core Bank partners with Insuritas

Under the arrangement, Insuritas will launch and operate the brand, utilising its proprietary virtual insurance. CBIG Insurance will offer a range of insurance products from over 40 insurance providers, including travel, home, renter’s, car, pet, and identity theft insurance.

“We’re delighted to partner with Core Bank to provide a full-service, digitally powered insurance agency to their customers in the growing Nebraska market,” said Jeffrey Chesky, Chairman and CEO at Insuritas. “Through our embedded insurance agency as a service, Core Bank will now be able to provide simple, seamless access to competitive options for their customers’ insurance needs, all with a focus on delivering the right coverages at the right price at the right time.”

“With our proprietary technology platform, we are able to leverage data-driven automation to maximize conversion rates with customers,” said Donna Jermer, Executive Vice President and Chief Marketing Officer at Insuritas. “Insuritas’ digital insurance assistant, Lily, is finely tuned to identify consumers as they are in-market for insurance, automatically reaching out on their preferred communication channel on behalf of the agency. This automation reinforces the bank’s existing relationship with the customer to expand their financial services footprint to include all their insurance needs.”

Embedded insurance specialist Cover Genius recently announced new partnerships with air carriers SKY Airline and Spirit Airlines.